What do newspaper ads, chicken sandwiches, and customer engagement have in common? Talent acquisition. In today’s climate, there’s a lot of talk about the ways to recruit great talent. When the time arises to hire a new orthodontic team member, consider expanding your search as there are great people everywhere! Watch Episode 4 of Dr. Boomer & Dr. Millennial: Generational Diversity to learn more.

Each episode of the video series, examines generational diversity in the orthodontic workplace, reviews some of the benefits and issues associated with it, and shares some of the best practices based on our company’s experience. The ultimate goal of the series is to remove the age barrier by illustrating the differing viewpoints and asking viewers to take a step back and relate to it from the other side’s perspective.

Click here to watch, or visit Bentson Copple & Associates’ YouTube Channel!