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AAO 2019 / Bentson Copple reSource Show Special Extended

2019 AAO Bentson Copple reSource Show Special ExtendedThanks to everyone who stopped by our booth during the 2019 AAO Annual Session in Los Angeles, took part in the Practice Transition Seminar, attended one of our educational lectures, or visited our table at the Orthodontic Career Fair. It was great meeting all of you!

If you missed coming by our booth, or you couldn’t make it to the meeting this year, we have extended our BOGO Show Special to everyone! Receive a 2-year Bentson Copple reSource newsletter subscription for only $95 (normally $175).  The only catch is this deal is only available through Friday, May 31st! Click here to start your subscription and use this coupon code: AAO2019.

Over 1,500 of your colleagues have already discovered what reading the Bentson Copple reSource can do for their orthodontic practice! How can you afford not to stay informed of business trends, keep your finger on the pulse of market dynamics, and read insightful perspectives regarding the world of orthodontics?

Each edition exclusively addresses the topics that are important to all orthodontists, their practices, and future endeavors. Subscribe today and begin receiving the most valuable and up-to-date news, data, and information focused solely on the business aspects of running a successful orthodontic practice!

Publication Highlights:
– Practice Management Tools
– Data-Driven Articles
– Content-Rich Interviews
– Orthodontic Business Trends
– Industry Leaders’ Perspectives
– Financial Practice Benchmarks
– Practice Marketing Insights

Thank you again to everyone who made AAO Annual Session a great show and consider taking advantage of this deeply-discounted Bentson Copple reSource show special!

Orthodontists Give Happiness

Orthodontists Give HappinessThis editorial was written by Patrice Connor, Circulation Manager of the Bentson Clark reSource, and previously published on LinkedIn.


Money is an echo of value. – Bob Burg

I have enjoyed getting to know Bob through his books and podcasts. I have even had the pleasure of visiting with him on the phone. He is a great inspiration in many ways.

One podcast in particular, with Lisa McLeod discusses selling with noble purpose…noble purpose. I thought about that for days. Can I use the word “noble” to describe anything I do? NO! The first time I thought about it I actually laughed. Ha!

Then I thought some more. My thoughts ran from the industry, orthodontics, to our company, to my bosses, what we do, how much I admire them for their knowledge of this industry, for the way they do things, our clients (orthodontists), how hard we all work to improve the lives of these doctors during the most important times in their lives, how lucky I am to be a part of a company where its leaders use integrity in all things, my role in all of it, leading to our publication. Therein lies my task – to increase its distribution – but how? Noble, there’s that word again.

I have learned so much about orthodontists, the industry, and the education, what it takes just to attain this level of education. I have read some great articles on outstanding doctors and practices in orthodontics. Many of them do wonderful things to help so many in and out of their communities. They are creative, smart, family-oriented and of course, they love kids. Still thinking about my role in all of it.

What finally hit me is really what should have been on my mind first and foremost – my children – three girls to be exact. Two of them wore braces. My youngest it seems wore braces for her entire childhood, well actually from about 5th grade through her freshman year in high school. Her teeth were a mess. She is now 21, absolutely beautiful, with four years of college behind her and a teaching degree to be coming soon. She has an amazing smile. I will NEVER forget the day her braces came off. As I write about it and any time I think about it, I tear up. Every time. The glow of happiness, confidence and satisfaction that was in her face, all because she had an orthodontist. Noble! What a profession, to be able to give that to someone especially a child. What a gift. Yes, the gift giver is noble, as is this profession.

I can proudly say that what we have to offer is a tool to assist these doctors, these givers of happiness, in managing their practice. I can also proudly say it is the best in the industry. In any field, staying on top of trends and data is extremely important. We can help with that. Orthodontists create beauty and happiness. What a job! Our tool is an aid to help them do what they do. Maybe there is some nobility there after all.

To learn more about this tool, the Bentson Clark reSourceclick here!

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